The corporate has determined to independently enterprise into the sector in India and globally after shopping for out IMG’s 50% stake within the three way partnership final month.
RISE Worldwide will proceed to drive the complete portfolio of owned and operated model properties, the corporate stated.
The RISE Worldwide portfolio contains sports activities and sponsorship consulting, style and sustainability platform constructing, athlete expertise administration, licensing, broadcast manufacturing, and life-style and entertainment. It would additionally personal or handle key properties reminiscent of Indian Super League, Lakme Fashion Week, Tata Open Maharashtra, Jio Wonderland, and SU.RE Sustainable Decision.
“RISE Worldwide goals to offer a complete resolution to the sports activities, life-style and leisure industries as one inclusive power making a symbiotic ecosystem that engages in nation constructing by inspiring the youth by means of our varied initiatives,” stated a spokesperson.
RISE’s athlete expertise administration division will proceed to handle six cricketers together with Rohit Sharma, Hardik Pandya, Jasprit Bumrah, Shikhar Dhawan, Shreyas Iyer, and Krunal Pandya.
The sports activities sponsorship and consultancy division represents manufacturers like Dream11, boAt, and BKT Tires in India and globally.
The corporate was additionally chosen to solely market the worldwide digital stock of the not too long ago concluded Indian Cricket Group’s tour of Australia.
It additionally boasts of a completely outfitted broadcast manufacturing setup and appears ahead to participating in sports activities manufacturing contracts internationally.
“Constructed on our current relationships, belief and the data of the business, RISE seeks to assist companions attain their target market successfully as we convey their inventive initiatives to life and supply customers with world class experiences throughout every of our properties,” the spokesperson added.
The transition to an unbiased model identification is aimed toward enabling varied verticals at the moment inside the sports activities and life-style companies, autonomy to function and create business driving methods and world class client experiences, as the corporate focuses on additional investing within the section.