MUMBAI, India, Aug. 19, 2021 /PRNewswire/ — Rainshine International Inc., a US-based diversified media and leisure firm, publicizes the creation of 4 new fintech companies as part of its growth to construct a worldwide chief within the tech-enabled Media & Leisure (M&E) business.
Digital Tokens: Rainshine will launch its first token underneath the model AISTRA Coin, a first-of-its-kind funding automobile designed to lift $100 million to finance, distribute, and commerce new unique content material productions and record at international Different Buying and selling System (ATS) exchanges. Rainshine’s digital tokens will create a brand new asset class for each institutional & excessive internet value buyers, reworking the method of investing in new and excessive potential unique audio-visual media content material belongings.
Media Credit score: The corporate will launch two new subsidiaries underneath the banner of Rainshine Media CreditTech, one every for the US and India, to supply credit score options to the M&E business. Rainshine is elevating $50 million, combining each new fairness in addition to credit score strains from main monetary establishments to initially develop the media credit score enterprise and later add DeFi (Decentralized Finance) tech options to broaden the pool of buyers.
Premium Video-on-Demand (PVOD) Platform: The brand new platform referred to as Rainshine DiFa (Direct-to-Followers) will present each a white-labeled resolution plus bolt-on to different international PVOD platforms or present content material builders a one-stop gateway to a worldwide viewers with totally baked digital advertising, fee, e-commerce, and viewers interplay options.
Digital Belongings Analysis & Advisory providers (DARA): As new fintech and blockchain applied sciences collide with the normal and the brand new streaming-driven M&E business, business gamers will want appreciable help to understand, consider, and exploit new alternatives. Rainshine’s DARA group will work carefully with business gamers to assist them develop and launch new merchandise globally and be certain that they obtain their fullest potential.
The choices shall be anchored by RainBlox©, the corporate’s proprietary blockchain platform. Utilizing a Sensible Contracts module that permits the creation of each transparency within the monetization of belongings and full execution of the required funds globally. Rainshine is standardizing financing and fee processes within the M&E business which were overly advanced historically. It seeks to reinforce belief and transparency for buyers, content material creators, and producers.
The modern choices from Rainshine will speed up the expansion of its unique content material enterprise and create new choices for financing, distribution, and co-creation of content material and fulfill its ambition of making the subsequent technology M&E firm.
Sharing his ideas, Neeraj Bhargava, Founder, Chairman, and CEO, Rainshine International, stated, “The media and leisure business is positioned to change into a $3 trillion globally linked business by 2030. Driving on the second wave of digital disruption, we need to construct a future-ready firm that not solely champions the tales that creators need to inform their audiences but in addition alleviates their ache factors on financing, distribution, and retaining the justifiable share of their creations. We discover ourselves in an thrilling interval the place know-how can speed up progress and restructure the business in a most optimistic method, and we need to be on the forefront of enabling the event of a creator-centric business.”
Including on, Kishore Mirchandani, CFO, Rainshine International, stated, “The brand new technology of fintech and blockchain applied sciences are creating thrilling choices to finance the speedy progress of the M&E business and entry new paths to distribute globally. I’m really enthusiastic about Rainshine’s modern fintech choices and the potential of RainBlox© growing into a totally built-in platform for creator and manufacturing contracts, M&E asset fractionalization and financing, digital belongings administration, international viewers entry, and itemizing in monetary markets. Being an innovator on this period is an irresistible privilege that we at Rainshine are desirous to embrace and construct a transformational firm.”
Rainshine is creating new subsidiaries to launch every of those new fintech companies and shall be launched progressively within the subsequent 6-9 months.
About Rainshine International:
Rainshine International is a number one leisure firm that nurtures, creates, and develops content material studios that create fabulous content material aimed toward audiences worldwide and construct sustainable companies. The corporate is concentrated on creating world-class content material IP’s and providing fintech options for the leisure business. With workplaces in New York, Los Angeles, Mumbai, and London, Rainshine companions globally with expertise, content material creators, and distributors.
To know extra go to – www.rainshine.com
SOURCE Rainshine Leisure