Zaxby’s introduced Mike Nettles as interim chief digital and expertise officer. Nettles joins Zaxby’s from Papa John’s, the place he served as chief working and development officer. Nettles is the primary CDTO in Zaxby’s 31-year historical past.
He stories on to founder and CEO Zach McLeroy. “Zaxby’s is coming off a 12 months of file gross sales in unprecedented circumstances,” says McLeroy. “We’re positioned now for exponential development with our companion Goldman Sachs. Mike’s experience allows us to reinforce each workforce member and visitor expertise via expertise.”
At Papa John’s, Nettles centered on enhancing buyer expertise. Previous to that, he labored with Panera Bread as vice chairman of structure & IT technique, the place he was accountable for main the technical design, growth and implementation of digital and in-store belongings.
“I’ve spent 30 years within the hospitality and retail sectors, and I imagine that persons are what drive our enterprise,” Nettles says. “I’m desperate to leverage Zaxby’s heightened emphasis on digital choices to develop enterprise throughout its present and future footprint.”
In his new function with Zaxby’s, Nettles will oversee IT for each company and restaurant programs, specializing in retailer expertise, knowledge democratization and centralization, structure and alter administration. Whereas Nettles is fluent in expertise, he additionally understands the enterprise facet and can make sure that store-level operations are entrance and middle in Zaxby’s digital technique. Nettles will prioritize the not too long ago revamped loyalty program, Zax Fanz Membership.
In November 2020, Zaxby’s introduced that Goldman Sachs Service provider Banking Division (Goldman Sachs) would purchase a major stake within the firm. The deal was finalized by 12 months finish. The partnership helps accelerated development for Zaxby’s via new gross sales channels with a guest-focused strategy.
“Mike will function a digital champion to assist us develop a transparent technique round individuals and expertise after which execute on that imaginative and prescient,” McLeroy says. “He’s placing the digital infrastructure in place to assist our nationwide growth.”
Information and data introduced on this launch has not been corroborated by QSR, Meals Information Media, or Journalistic, Inc.