Jeff Blackburn, a longtime prime Jeff Bezos lieutenant, is returning to Amazon in a brand new place, SVP of World Media & Leisure. He’ll oversee all leisure enterprise which might be being consolidated in a single unit, together with Prime Video and Amazon Studios, Music, Podcasts/Wondery, Audible, Video games, and Twitch.
Blackburn, who begins June 7, will report back to Bezos till Bezos transitions from CEO to govt chairman within the third quarter; after that, Blackburn will report back to incoming CEO Andrew Jassy. Mike Hopkins, Steve Increase, Don Katz, Mike Frazzini and Emmett Shear will now report into Blackburn.
This creates an extra prime govt layer between Amazon’s streaming operations and the corporate’s CEO.
Amazon Veteran Jeff Blackburn, After Sabbatical, Announces Exit From Tech Giant
Blackburn, SVP and member of outgoing CEO Bezos’ unique S-Group, is taken into account the prime architect of its video-streaming effort. He oversaw Amazon’s video-streaming service for seven years till occurring a year-long sabbatical in summer time 2019. There had been loads of hypothesis whether or not Blackburn would return from his sabbatical or not. As one among Bezos’ closest associates, it was anticipated he can be welcomed again in some capability ought to he resolve to return.
In February 2020, Sony Footage TV chairman Hopkins joined Amazon, taking up Blackburn’s duties to supervise video leisure reporting to Bezos.
Blackburn initially joined Amazon in 1998 after serving to information the corporate via its IPO at Deutsche Financial institution. He did loads of constructing over two-plus a long time, together with 3P market, Promoting, Amazon Studios/Prime Video, Music, A9/Search, and the Corp Dev org (M&A and BizDev groups).
“Jblack’s curiosity in returning to Amazon offered us with alternative to mix our leisure companies in a single org below a pacesetter who is aware of them properly,” Jassy mentioned in an inner memo. “Usually, the very best time to make org modifications is when issues are going properly. Thankfully, every of those companies is on a really optimistic path—Amazon Studios was not too long ago nominated for 12 Oscars (and received 2 of them!), Prime Video has had 175 million prime members stream reveals and flicks previously yr and simply received the rights to be the unique house of NFL Thursday Evening Soccer beginning in 2022. Twitch has grown dramatically over the previous 15 months and our Video games Studio is launching its highly-anticipated sport, “New World,” this summer time. Music continues to develop shortly and has launched Podcasts now in 10 international locations, and Audible Authentic, “The Sandman,” grew to become the bestselling unique in Audible’s historical past (with a second installment later this yr)—these are only a few of the numerous successes and milestones for these companies. We imagine that bringing them collectively will assist us innovate for creators much more shortly, coherently, and throughout a number of mediums.”