Howard Handler grew up in suburban Detroit, incomes a bachelor’s diploma and an MBA from the College of Michigan after graduating from Southfield-Lathrup Excessive College. After working as a prime advertising govt for sports activities and leisure manufacturers starting from MTV to the The Madison Sq. Backyard Co. and “Saturday Evening Dwell,” he turned chief advertising officer for Main League Soccer.
“I by no means misplaced my connection to Detroit,” Handler stated just lately. “However I additionally by no means dreamed of coming again.”
However come again he did, in 2019 as president of 313 Presents, the three way partnership of Pistons Sports activities & Leisure and Olympia Leisure that contains seven main leisure venues.
Handler joins a panel of arts and leisure leaders on Tuesday at 4 p.m. in a free one-hour Detroit Homecoming webcast targeted on how the COVID-19 pandemic has affected performing arts in metro Detroit. A second panel will concentrate on the foremost planning initiative to connect the cultural institutions in Midtown Detroit to create, as one planner describes it, as “The Smithsonian of the West.”
Handler is one in all a handful of “boomerangs” taking part in Detroit Homecoming VIII programming this 12 months. The Homecoming begins with weekly webcasts and reside on-stage applications Sept. 23-26.
Handler stated he was recruited for 313 Presents by Len Perna, a one-time senior advertising govt for the Ilitch group who led advertising partnerships, licensing and new enterprise improvement for the Detroit Tigers, Detroit Pink Wings, the Fox Theatre, Meadow Brook Amphitheatre and different sports activities and leisure properties.
After a stint with the Dallas Stars hockey crew, he based a specialised expertise recruitment enterprise for sports activities, leisure and media, TurnkeyZRG.
Whereas at MTV, Handler performed a central position within the launch of “Beavis & Butthead,” “The Jon Stewart Present,” “The Actual World” and the Peabody Awards-winning “Select or Lose” voter consciousness marketing campaign. He was additionally acknowledged as one in all America’s High 100 Entrepreneurs by Advert Age, a Crain Communications Inc. publication.
On Tuesday’s webcast, he’ll be a part of Omari Rush, govt director of CultureSource; Yuval Sharon, newly minted creative director of Michigan Opera Theatre; and Robin Terry, chairwoman and CEO of the Motown Museum. Writer Rochelle Riley, now arts and tradition director for the town of Detroit, moderates the dialog.
Following that panel, Darin McKeever, president and CEO of the William Davidson Basis, leads a dialogue of plans for the cultural district. Audio system embrace Anya Sirota, an affiliate professor of structure on the College of Michigan and a member of the crew that won the design competition for the Midtown plan; Sue Mosey, president of Midtown Inc.; and Neil Barclay, CEO of the Charles H. Wright Museum of African American Historical past.
Detroit Homecoming was created in 2014 and is produced by Crain’s Detroit Enterprise. It is supported by space foundations and firms and its fiduciary, the Downtown Detroit Partnership.
To register for Tuesday’s free webcast at 4 p.m., use this hyperlink: https://cometinteractive.brand.live/c/detroit-homecoming-2021-home. Registering additionally offers a viewer entry to the Aug. 31 webcast that includes a dialog concerning the Ford Basis’s re-engagement in Detroit and with the namesake Ford household. Basis President Darren Walker and Henry Ford III, who joined the muse board in 2019, will converse. The Basis’s curiosity in workforce points will segue right into a second panel targeted on job attraction and job coaching in Detroit.