Leisure and know-how firm ESE Leisure has been named because the advertising accomplice for the 2021 version of the Porsche Esports Dash Problem Poland (PESCP).
The deal will see the corporate present its advertising providers for the occasion which is organised by the Polish Car and Motorbike Federation and sim racing rig producer Ragnar Simulators.
The Dash Problem started on August sixteenth with qualification rounds. Eight drivers from every qualifying spherical will earn a spot within the championship starting on September ninth. Like earlier occasions, the PESCP might be held utilizing the iRacing simulation racing platform.
Jędrzej Stęszewski, Director of European Operations at ESE Leisure, spoke on the deal in a launch: “PESCP 2021 guarantees to be thrilling: a brand new platform (iRacing) and above all a brand new format, which is step one in shaping the racing ecosystem of the Polish Digital Motorsport Championship.
“The Polish Car and Motorbike Federation has trusted us, and we plan on surpassing their expectations. The expertise gained over the earlier season will permit for additional actions at the next degree. We’re more than happy to proceed cooperation with Porsche Poland and elevating the profile of the esports model of Porsche.”
This isn’t the primary occasion of ESE Leisure getting concerned in sim racing. In Could, the corporate signed a letter of intent to accumulate Irish esports infrastructure firm Digital Motorsports.
Esports Insider says: Over the previous 18 months, curiosity in sim racing has skyrocketed with plenty of automotive producers and racing groups getting into the area. Porsche has a robust esports presence and because it hosts one other Polish occasion, utilising ESE is a sure-fire means of selling the occasion to a wider viewers.