NEW YORK, Feb. 08, 2021 (GLOBE NEWSWIRE) — through InvestorWire – DGTL Holdings Inc. (TSXV: DGTL) (OTCQB: DGTHF) (FSE: A2QB0L) (“DGTL” or the “Firm“) experiences that its wholly owned subsidiary, Hashoff LLC, has signed a brand new marketing campaign activation contract with a world chief in digital sports activities leisure and gaming.
As the primary activation stemming from a two-year SaaS licensing agreement, this contract is valued at $200,000 (plus month-to-month licensing charges), with further social media advertising and marketing methods surrounding different main sporting occasions, throughout the two-year time period.
The marketing campaign will highlight the consumer’s premiere sports activities gaming manufacturers on the 2021 NCAA Males’s Basketball Championship (i.e. “March Insanity”), which runs from March 14 to April 5, 2021.
In doing so, this consumer will leverage Hashoff’s social media content material administration software program to supply, activate and handle top-ranked creators to supply, and distribute video-based content material, driving new on-line visitors and engagement on their sports activities gaming functions.
With a present market capital of over $25 Billion, this Nasdaq listed consumer is a world chief in creating and advertising and marketing fantasy sports activities and cellular sports activities betting functions, which permit customers to enter, and wager, on sports-related contests, tournaments or fantasy sports activities leagues.i
These gaming functions cowl almost all main skilled sports activities leagues all over the world, together with the NCAA, MLB, NHL, NFL, NBA, PGA, Premier and UEFA Champions League soccer, NASCAR, Combined Martial Arts (MMA) and Tennis, amongst others.
Phil Frank, performing CRO of Hashoff, experiences, “This preliminary activation represents a brand new period at Hashoff, as we construct in direction of a management place in video-based social media content material advertising and marketing. The success of this marketing campaign will produce a priceless case examine highlighting the effectiveness of Hashoff’s software program for video based mostly social media content material advertising and marketing campaigns for tier one manufacturers inside the world digital sports activities leisure and gaming sector.”
Video based mostly social media content material is likely one of the quickest rising classes inside the world social media advertising and marketing business. A 2020 market analysis report from high Silicon Valley Enterprise Capital agency Andreesen Horowitz cites day by day video streaming and gaming within the USA to have grown 25%, and 75%, respectively.ii With over 1.5 billion customers worldwide, TikTok has grown over 800% since 2018, and is now the quickest rising social media software, worldwide.iii
For extra info, go to https://dgtlinc.com, or contact:
John Belfontaine, Director
E-mail: [email protected]
Telephone: +1 (877) 879-3485
DGTL HOLDINGS INC.
DGTL Holdings Inc. acquires and accelerates transformative digital media, advertising and marketing and promoting software program applied sciences, powered by Synthetic Intelligence (AI). DGTL (i.e. Digital Development Applied sciences and Licensing) focuses on accelerating totally commercialized enterprise stage SaaS (software-as-a-service) corporations within the sectors of content material, analytics and distribution, through a mix of distinctive capitalization buildings. DGTL Holdings Inc. is traded on the Toronto Enterprise Alternate as “DGTL”, the OTCQB alternate as “DGTHF”, and the Frankfurt Inventory Alternate as “A2QB0L”.
For extra info, go to https://dgtlinc.com/investors
As an entirely owned subsidiary of DGTL Holdings Inc., Hashoff is an enterprise stage self-service CaaS (content-as-a-service) constructed on proprietary Synthetic Intelligence and Machine Studying (AI-ML) know-how. Hashoff’s AI-ML platform features as a full-service content material administration system, designed to empower world manufacturers by figuring out, optimizing, partaking, managing, and monitoring top-ranked digital content material publishers for localized model advertising and marketing campaigns. Hashoff is totally commercialized and at the moment serves quite a few world manufacturers by offering direct entry to the worldwide gig-economy of over 140 million freelance content material creators.
Hashoff’s buyer portfolio contains world manufacturers in a variety of key progress classes, together with Anheuser Busch-InBev, Nestle, Publish Holdings, Danone and Keurig-Dr. Pepper, Dunkin Manufacturers, The Container Retailer, TJ Maxx, Ulta Magnificence and Pizza Hut Stay Nation, The CW, Scribd, Syneos Well being and Novartis, and so forth.ivWatch the Hashoff investor video by visiting; https://dgtlinc.com/hashoff.
Neither the TSX Enterprise Alternate nor its Regulation Providers Supplier (as that time period is outlined in insurance policies of the TSX Enterprise Alternate) accepts duty for the adequacy or accuracy of this launch.
i As of February 5, 2021
iv Present and previous clients