Amid the second wave of the COVID-19 pandemic, the Ministry of Information and Broadcasting (I&B) on Thursday requested all personal leisure channels to make folks conscious of the six nationwide helplines created by the Union authorities.
The ministry has suggested the channels to advertise the nationwide helpline numbers of the Union Ministry for Well being and Household Welfare (1075), Ladies and Little one Growth Ministry (1098), and the National Institute of Mental Health and Neuro-Sciences for psychological help (08046110007).
The opposite three helplines hich are to be promoted are the AYUSH Covid counselling quantity (14443), MyGovWhatsApp Helpdesk (9013151515) and that of the Union Ministry of Social Justice and Empowerment for senior residents (14567), in response to the I&B ministry advisory.
“The personal common leisure (non-news) TV channels are suggested to advertise consciousness of those six nationwide degree helpline numbers by the use of a ticker or such applicable methods as they could contemplate at periodical intervals,” the ministry mentioned.
In its advisory, the ministry famous that the variety of instances of COVID-19 within the nation, whereas witnessing a downward pattern, was “nonetheless excessive”.
“During the last a number of months, the federal government has created consciousness by varied instrumentalities and media platforms, together with print, TV, Radio, social media, and so forth. on the three crucial points Covid therapy protocol, Covid applicable behaviour and vaccination. Nationwide helpline numbers for the advantage of the residents have been additionally created and propagated by the federal government,” the ministry mentioned. Personal TV channels have performed “an necessary position” in supplementing the efforts of the federal government in preventing Covid by creating consciousness and informing folks in regards to the aforesaid three points, it added.
The ministry had not too long ago issued an identical advisory to all personal information channels, asking them to advertise consciousness of the nationwide helpline numbers by tickers or “different applicable methods” at periodic intervals, particularly throughout prime time.
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