The Best Deals Under $100

Black Friday is officially here, and retailers are offering notable deals under $100 during the event. You can also find sales on tech, kitchen essentials, skin care and more, many of which run through Cyber Monday.

I’ve been covering Black Friday and Cyber Monday deals as an editor at NBC Select for four years, and I spent weeks combing through discounts to find the best Black Friday deals under $100 actually worth shopping. Each one I recommend below is highly rated and at least 20% off. When possible, I ran deals through price trackers to make sure they’re at their lowest price in at least three months. I’ll frequently update this list throughout Black Friday.

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New Amazon Kindle (16 GB)

4.4-star average rating from 349 reviews on Amazon

Lowest price ever

This compact e-reader lets you store thousands of books that you can read in the dark or in the bright sun using the 6-inch, glare-free display, according to the brand. The device has up to six weeks of battery life and 16 GB of storage, plus an adjustable front light and dark mode.

Crest 3D Whitestrips Professional Effects

4.6-star average rating from 80,909 reviews on Amazon

The Crest 3D Whitestrips are one of our favorite at-home teeth-whitening products and includes 20 treatments that brighten your teeth over time and keep them white for at least 12 months, according to the brand. You can use the strips once a day for 30 minutes, and the kit also comes with two 1-hour express treatments you can use when you’ve got a bit more time, according to Crest.

Bissell Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner

4.5-star average rating from 90,441 reviews on Amazon

The Bissell Little Green Machine is an expert-recommended carpet cleaner and won an NBC Select Pet Award for best stain remover. Using a spray and suction mechanism, the machine removes messes from carpets, upholstery, car interiors and more. It also comes with attachments like a stain trapper for pet messes and a self-cleaning hose to rinse it out after each use.

Alo Yoga Accolade Sweatpant

4.1-star average rating from 2,417 reviews at Alo Yoga

Upgrade your street style with these popular sweatpants. They have a relaxed fit (but aren’t slouchy or too baggy), and they have soft, warm fleece on the inside. You can use the drawstring on the stretchy waistband to customize the fit.

Amazon Smart Plug

4.7-star average rating from 565,368 reviews on Amazon

Use this smart plug to control gadgets around your home like air purifiers, fans and more using voice commands or the Alexa app. The plug fits into any standard outlet and is compact enough to free your second outlet. This smart plug was at the same low price during Prime Big Deal Days in early October.

Yeti Rambler 30-ounce Tumbler

4.8-star average rating from 73,908 reviews on Amazon

This 30-ounce, vacuum-insulated Yeti tumbler keeps drinks cold or hot for hours. The sliding lid prevents leakage while you’re on the go, plus the tumbler is dishwasher-safe without peeling or cracking, according to the brand. Select colors are on sale for Black Friday.

Our Place Always Pan 2.0

4.6-star average rating from 37,686 reviews at Our Place

The editor-favorite Always Pan 2.0 has 10-in-1 functionality, meaning you can use it to sear, braise, steam, fry and more. The 10.5-inch pan is oven-safe up to 450 degrees Fahrenheit (however, keep in mind it’s not dishwasher-safe). It comes with a steam-release lid, a nesting beechwood spatula and a steamer basket and colander.

Mighty Patch Invisible+

4.7-star average rating from 11,301 reviews on Amazon

This NBC Select Wellness Awards winner uses hydrocolloid (a fluid-absorbing gel) to draw out gunk from your pimples and help reduce their size, according to the brand. These patches are also translucent, so they blend in seamlessly with your skin tone.

Beis The Work Tote

4.6-star average rating from 3,717 reviews at Beis

Beis’ The Work Tote is an NBC Select editor favorite for its sleek and functional design. It has a large zip closure, pockets on both the inside and out, as well as a padded laptop compartment. “This by far one of my favorite work totes because it’s large enough to hold and protect all my items in an organized way, but is also aesthetically pleasing since it can double as a regular purse,” says NBC Select associate reporter Bianca Alvarez. Plus, it has a trolley pass-through sleeve that attaches to your suitcase.

Here are the best Black Friday sales under $100 to know about. Keep in mind, not every item from a brand or retailer is discounted as described below.

1. Target: Up to 50% off products sitewide during Target Deal Days, plus 50% off a Target Circle 360 membership through Dec. 2
2. Walmart: 50% off a Walmart+ membership through Dec. 2
3. Best Buy: Save on select smart TVs, headphones and other tech
4. Sephora: Up to 50% off select beauty items
5. Home Depot: Up to 40% off kitchen appliances, tools and more through Dec. 4
6. Chewy: Up to 50% off pet food, toys, beds and more
7. Crate & Barrel: Up to 30% off sitewide
8. Dermstore: Up to 30% off using code JOY through Dec. 2
9. Brooklinen: Up 25% off sitewide using code BLACKFRIDAY25 through Dec. 1
10. Old Navy: Up to 50% off sitewide
11. Petco: Up to 25% off sitewide using code BLACKFRIDAY20

All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Wellness Award, Travel Award, Pet Award, Bed & Bath Award and Giftable Tech Award winners. All the deals I recommend are at least 20% off and highly rated with at least a 4.0-star average rating from hundreds of reviews. When possible, I ran deals through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months.

I’m an updates editor for NBC Select who has covered deals and sales for Black Friday, Cyber Monday, Prime Day and more. For this article, I gathered deals on highly rated and NBC Select reader-favorite products that are at least 20% off and at their lowest price in at least three months.